McLane Stadium and Baylor x SAP partnership environment

Contact · Enterprise brief

Move from presentation to official handoff

This page closes the pitch by summarizing the story, pricing logic, asset mix, and measurement model in one place. It gives judges and decision-makers a clean bridge from concept presentation to a professional sponsorship follow-up.

Open Inquiry Form Print Action Brief

The Investment

$4.5 Million Annual Investment

1. Foundational Enterprise Platform

$1,850,000 / yr

Includes VIP Suites, S3E Academic Keynotes, LED Takeovers, and Social Media Execution. Offset via SAP Analytics Cloud VIK.

2. Power 4 Jersey Patch Rights

$2,650,000 / yr

Activates 2027. Anchored above G5 floor of $2.2M/yr. First-mover Power 4 scarcity — total category dominance in the Big 12.

Use the one-pager when the room needs a fast board-level summary. It now captures story framing, rubric coverage, pricing architecture, and measures of success so the pitch can function as both a presentation and a leave-behind.

Print Action Steps

Inquiry form

Start the email handoff

The form still uses the current official backend flow. Submitting it opens a prefilled email draft addressed to Scott Yacyshyn so the inquiry can be sent directly through the correct contact channel with a clear record of the activation path, package interest, and next-step intent.

Submitting this form opens a prefilled email draft addressed to the official Baylor Sports Properties contact.
Your email draft is ready. If your email client did not open automatically, send your note directly to Scott.Yacyshyn@Playfly.com.